The wireless technologies and mobile communications have induced a revolution in the business world. It has set an all new trend of marketing and promotion that has changed the strategies of business. The mobile commerce applications is making the life easier for the people who prefer to shop through mobile instead of browsing through net for hours. The mobile shopping avoids all the hassles of handling the computer screens and popping up advertisements and provides a simple and compact method for shopping.
M-commerce applications are making the life easier with its variety in different fields. There are specific applications that support mobile banking services and allows customers to use digital signatures and certificates. This avoids the long queue at automatic teller machine.
The mobile apps are also used wisely by the tours and travel companies who provide the information about the flights, ticketing, weather forecast, and financial information. They also keep the passengers updated about the flight delay or diversion as well as provide information about the nearest hotels, restaurants, and taxi companies.
The mobile applications will enable regular e-commerce via mobile. It allows for booking & ordering and receiving physical goods and services from e-shops. The best apps is the personal information manager (PIM) that allows to maintain personal details using third party softwares such as Lotus notes and mail messenger.
There are many more m-commerce applications available that makes life easier and interesting. There are applications such as mobile inventory tracking and dispatching, mobile transactions and payments, mobile messaging, mobile gaming, mobile health care, mobile portal, global positioning, mobile ticketing etc.
The mobile world has become more lively with the apps and the the communications industry is seeing a new potential business. The m-commerce has a huge revenue potential on the business front and it is quiet easy to use on the user’s point of view.