W3C specifications and SEO

techie | June 12 - 2010

The guidelines or rules have been developed according to the best practices inthe creation of websites and there are certain reasons why you or your website designer and programmer should comply with the W3C guidelines.
There are some reasons for the validation of websites.
Social networking devices such cellphones and PDAs should be able to access your website throught these devices.
You should also check to see if your website meets WAI accessibility standards which help internet users with disabilities to read websites. By getting your website to meet WAI Level 1, you make the website more user friendly which will be noticed by Google, Yahoo and other search engines. Inspite of the different functionalities and requirements of various technologies and browsers, your website should be accessible across different mediums in a similar way. Their functionalities should also work effectively. Once  you remove the excess code from your webpages,search engines will be able to skew the content to make it accessible to the website users. One reason for this is the difference between search engine spiders and browsers. Spiders “crawl” the web indexing web pages and their content. They are basically toned-down web browsers that aren’t concerned with displaying for a user but with recognizing content.
Search engine spiders are looking at the same code your web browser is and parsing it in a very similar way. This difference in functionality, however, is vast.Browser display problems: Even the simplest errors can cause big problems – particularly in browsers like Netscape and Opera. They stringently follow W3C standards. Although some browsers may ignore a problem like a missing closing TABLE tag, Netscape will ignore the entire table and all its contents. There is heavy pressure on web browser developers to ensure that their browsers display pages correctly to the user. This often includes forgiving errors in the source code. Improperly nested elements, unclosed tags, unrecognized parameters – these are all errors in HTML code that might not affect your web page’s display in your favorite browser. When it comes to search engine spiders, however, they will look for the vallidated code. The search engines will be able to skew the content-to-code ratio in the right direction and force the information on each of the web pages to be accessible.
Coding errors may hide large amounts of your page content from search engines. If you want your website to get search engine ranking, make code validation as your final step before publishing your page. We, at Ndot.in offer on-page SEO solutions for websites simply looking to organize optimisation factors for the website. We are capable of providing full development plans for websites requiring big SEO campaigns to push clientele’s websites in Google page rank. We make clientele website CSS,HTML,XHTML compliant.